Author: Simon Morris

Content marketing is considered an important tool by the modern-day digital marketers, to gain consumer attention and garner engagement. Good content is the first requirement for SEO efforts, and audience online are consistently looking out for quality and informative content. This means that there is a huge competition out there and for any individual businessmen or marketer, it is getting much harder and harder to stand out with unique content and get results. Increasing value of content Many types of research have shown that more than about 70% of all B2B marketers are now producing more content than they...