How Many Companies Use HubSpot? Total Customers in 2024

November 25, 2024
2:14 PM

HubSpot is a globally renowned leader in customer relationship management (CRM) software, offering robust tools for marketing, sales, customer service, and operations. With its user-friendly interface and versatile solutions, HubSpot has gained a massive following among businesses across various industries.

In 2024, HubSpot’s customer base has expanded significantly, cementing its position as one of the top CRM platforms worldwide. This article deepens into HubSpot’s total customers, the top companies using its platform, and insights into its industry adoption and benefits.

Total HubSpot Customers in 2024

As of 2024, HubSpot continues to dominate the CRM and marketing automation space, with an estimated 228,000+ active customers globally. Its customer base spans industries like technology, finance, education, retail, and more, making it a versatile tool for businesses of all sizes.

HubSpot’s popularity stems from its user-friendly interface, seamless integration capabilities, and powerful features that enhance customer relationship management, inbound marketing, and sales processes.

With businesses across 135+ countries relying on its services, HubSpot has solidified its position as a leader in the SaaS market and contributed significantly to the digital transformation of companies ranging from startups to multinational corporations.

The growth of HubSpot’s customer base can also be attributed to its continuous innovation, such as the introduction of AI-driven tools, advanced analytics, and personalized automation that cater to evolving business needs.

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What Companies are Using HubSpot?

HubSpot’s adaptability makes it a preferred choice for businesses across IT services, e-commerce, education, hospitality, and SaaS industries. Below are some of the top companies using HubSpot, highlighting their revenue size, employee count, and industries.

Here the top 10 companies using HubSpot:

Accenture
Peloton
Mollie
TrustPilot
Ruangguru
Rock Content
Wing
Yousign
Gitbook
Mew

Now, let’s explore these companies in detail:

In the US, some of the top HubSpot users comprise the following companies:

Accenture uses HubSpot to streamline its global marketing campaigns and improve lead nurturing.
The platform supports efficient customer engagement and data management across industries.
HubSpot’s CRM tools enable Accenture to foster long-term client relationships.

Peloton employs HubSpot to manage its customer engagement and drive retention strategies.
The platform helps track user data and personalize interactions for its fitness products.
HubSpot supports Peloton in delivering superior customer experiences at scale.

Mollie leverages HubSpot to automate its customer communication and marketing workflows.
The platform helps Mollie personalize outreach and track customer interactions.
HubSpot empowers Mollie to optimize its fintech services for diverse clients.

Trustpilot employs HubSpot to manage its inbound marketing and boost brand visibility.
The tool aids in analyzing customer feedback and creating targeted content.
HubSpot has helped Trustpilot enhance customer satisfaction and engagement.

Ruangguru uses HubSpot to optimize its educational platform’s marketing and customer support.
The CRM aids in streamlining workflows and improving communication with its vast user base.
HubSpot supports Ruangguru in building stronger connections with students and parents.

Rock Content relies on HubSpot to optimize its content marketing and improve lead nurturing.
The platform supports better collaboration between teams and enhances client interactions.
HubSpot helps Rock Content drive conversions and build meaningful customer relationships.

Wing uses HubSpot for efficient marketing automation and customer communication.
The CRM helps Wing track customer journeys and improve service personalization.
HubSpot enables Wing to scale its operations and deliver consistent results.

Yousign leverages HubSpot to enhance sales processes and manage customer onboarding efficiently.
The platform allows Yousign to track leads and nurture prospects effectively.
HubSpot’s automation tools help Yousign scale its operations in the e-signature market.

Gitbook utilizes HubSpot for simplifying its marketing and customer relationship management.
The CRM helps Gitbook track engagement and improve communication with its niche audience.
HubSpot’s data-driven insights enable Gitbook to enhance user satisfaction.

Mews uses HubSpot to streamline its hospitality management solutions’ marketing and sales.
The CRM aids in managing customer relationships and improving sales pipelines.
HubSpot’s tools help Mews enhance its market presence and operational efficiency.

HubSpot Adoption by Revenue Size

The distribution of HubSpot customers by revenue size in 2024 is as follows:

HubSpot Customers by Industry

Technology (30%)

Tech companies use HubSpot for CRM, email marketing, and automating customer journeys.
The platform enables tracking user behavior and managing complex sales pipelines.

E-commerce (25%)

E-commerce businesses rely on HubSpot to drive sales and manage customer retention.
Features like cart recovery emails and customer segmentation optimize online sales.

Financial Services (20%)

Financial firms leverage HubSpot for lead tracking and maintaining compliance in communications.
Its analytics tools provide insights to improve financial planning services.

Education (15%)

Schools and universities leverage HubSpot to manage student admissions and communication.
Its tools assist in personalizing campaigns and enhancing engagement.

Healthcare (10%)

Healthcare providers use HubSpot to improve patient communication and marketing efforts.
The CRM aids in streamlining appointment scheduling and managing patient records.

HubSpot Customers by Country

United States (45%)

Many of HubSpot’s user base comes from the US, particularly in tech, retail, and education.

United Kingdom (15%)

Businesses in the UK use HubSpot to improve customer experiences and generate leads.

Canada (12%)

Canadian companies adopt HubSpot to integrate marketing automation and enhance team collaboration.

Australia (10%)

Australian SMEs and startups rely on HubSpot for scalable marketing and CRM solutions.

Germany (8%)

HubSpot is popular among B2B companies in Germany for lead management and inbound marketing.

Top Competitors of HubSpot

Salesforce

Known for its robust CRM and extensive integrations tailored for large enterprises.

Zoho CRM

Offers affordable solutions with features like email campaigns and lead management for SMBs.

Marketo

Specializes in marketing automation and account-based marketing solutions.

Pipedrive

A sales-focused CRM with simple pipeline management tools for small businesses.

ActiveCampaign

Combines email marketing, automation, and CRM features for customer engagement.

SharpSpring

Provides comprehensive marketing automation solutions at a competitive price point.

Freshsales

Offers AI-driven CRM tools and lead-scoring capabilities for scaling businesses.

Keap (formerly Infusionsoft)

Tailored for small businesses focusing on CRM, email marketing, and sales automation.

How to Connect with HubSpot Users?

HubSpot serves many businesses, including many of the world’s leading enterprises. With its extensive user base, reaching out to HubSpot customers can be an excellent opportunity for your business.

Are you a service provider, consultant, marketer, or business owner looking to expand your network and engage with key decision-makers in companies using HubSpot? Whether you offer products, extensions, or services that align with HubSpot’s capabilities, targeting these users can be an advantageous strategy for growth.

There are several ways to collect contact information for decision-makers in HubSpot-using companies, including company websites, business directories, LinkedIn, and other platforms. However, these methods can be time-consuming and may only sometimes provide accurate or up-to-date details.

For a more reliable and efficient approach, consider purchasing a B2B email list from a trusted provider like DataCaptive. It offers a highly accurate and verified list of HubSpot users globally, with over 605K contacts. Additionally, the platform provides customization options, allowing you to segment your list by industry, country, company size, revenue, and more.

Ready to connect with HubSpot users and drive your outreach efforts?

Visit www.datacaptive.com to access a verified list of HubSpot users today!

Free Sample List of Companies Using HubSpot

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Why Choose DataCaptive?

DataCaptive is a leading provider of B2B data solutions, offering accurate and reliable data that keeps you ahead of the competition. With our targeted lists, you can reach the most relevant prospects likely to convert into paying customers.

Our HubSpot customer database is one of the most comprehensive in the industry, sourced from trusted and official channels. We employ rigorous verification and re-verification processes to ensure your data is always up-to-date and accurate.

Here’s why DataCaptive stands out:

Customization options tailored to your needs
Continuously updated and highly relevant contact details
95% data accuracy rate
85% guaranteed email deliverability
Full compliance with key data regulations such as GDPR and CAN-SPAM
100% opt-in data for higher engagement
CRM-compatible lists for smooth integration with your systems
Cost-effective pricing—only pay for the customizations you require

Partner with DataCaptive and see a significant boost in your ROI and business growth today!

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Conclusion

In 2024, HubSpot will continue revolutionizing CRM solutions, enabling businesses to achieve operational excellence and customer satisfaction. By understanding HubSpot’s expansive customer base, you can create tailored marketing campaigns and leverage these insights for targeted outreach.

Invest in a credible B2B data provider like DataCaptive to unlock your business’s growth potential today!

FAQs

1. How many companies use HubSpot globally?

As of 2024, 228,000+ customers in over 135+ countries have grown their businesses with HubSpot. Learn how HubSpot’s easy, fast, and unified customer platform can create value for your business.

2. What are the primary industries using HubSpot?

HubSpot is popular among industries like technology, education, healthcare, e-commerce, financial services, and many others for marketing, CRM, and automation needs.

3. What countries have the highest number of HubSpot users?

The United States, United Kingdom, Australia, Canada, and Germany are some of the countries with the highest number of HubSpot users.

4. How does HubSpot benefit small businesses?

HubSpot offers small businesses an affordable and scalable solution for managing customer relationships, automating marketing tasks, and driving sales growth.

5. How often does DataCaptive update its HubSpot customer list?

DataCaptive updates its HubSpot users list every 45 days to ensure the data remains accurate and relevant.

6. What size companies use HubSpot?

The majority of HubSpot CRM’s customers in the CRM platforms category are companies with 20 – 49 employees (8,565 companies), 100 – 249 employees (6,008 companies), or 250 – 499 employees (2,917 companies).

7. What major companies use HubSpot?

Some major companies that use HubSpot include Atlassian, Trello, Zendesk, Samsung, Doordash, Shopify, SurveyMonkey, and Spotify. These companies utilize HubSpot’s CRM, marketing, and sales tools to improve lead management, customer engagement, and sales automation.

8. Who is HubSpot's biggest competitor?

HubSpot’s most significant competitors include Salesforce, Marketo (an Adobe company), Zoho CRM, Pardot, and ActiveCampaign. These companies offer similar CRM and marketing automation services and are major players in the same space.

9. Who are the customers of HubSpot?

HubSpot serves a wide range of customers, from small businesses to large enterprises in technology, e-commerce, healthcare, education, and financial services. Key users include B2B companies, marketing agencies, sales teams, and customer service providers.

10. How do I create a customer list in HubSpot?

To create a customer list in HubSpot, go to the “Lists” tool under “Contacts” and segment based on criteria like behavior and location. Enrich your lists with verified data from DataCaptive for more accurate targeting, offering high-quality, segmented B2B email lists to boost your outreach and conversions.

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Mateo Williams

Mateo Williams is both a writer and influencer, curating content that resonate with his B2B audience's interests in marketing, business growth, and innovation. Known for his engaging style, he offers valuable tactics related to marketing and prospecting.

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