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In this blog, we will talk about
So, let’s take a look at the customer experience trends that will drive growth for your B2B company.
B2B customer experience has become a big market over the years because they are more than 86% of B2B companies that consider CX important now compared to it being at 3% back in 2015. The customer experience management market is projected to grow over $14.9 billion by 2025. These B2B customer experiences statistics prove that, B2B companies have to start using CX, to help leads find the information they seek and interact with them across all channels.
Over three-quarters of B2B buyers are ‘significantly influenced by social media, as per a LinkedIn report. Which is why it is extremely important to be accessible on numerous social media platforms. The B2B companies with omnichannel facilities will have a competitive edge over the others in their industry. In order to deliver experiences that go beyond what they expect, B2B must be ready to put in the time to research and understands the needs and expectations.
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