A report published by HubSpot revealed that about 28% of companies face difficulty securing enough budget for their marketing campaigns. And that is the third top marketing challenges faced by companies.
But if studies are to be believed, traditional marketing is expensive. Unless you are a startup venture or an angel capital, budgeting marketing campaigns are difficult. Or rather limited.
So, should you give up marketing your brand entirely?
Absolutely not! But how?
Well, the answer to the question lies here. It is effortless. Even when you have a limited budget, you can market your brand; and be better at that. All you need to do is keep a few things in mind, channelize the inner creativity in you, and get along.
For your convenience, DataCaptive has prepared an infographic that will allow you to effectively understand tips and hacks to marketing with limited budget.
5 Steps To Marketing Your Business On A Limited Budget:
Got limited funds for your marketing campaigns? All you need to do is:
Invest in Guerilla Marketing
Guerilla marketing is the next big thing in the marketing scenario. It requires very little money, involves creativity of the highest sorts and has an ROI of $6.50 for every $1 spent.
Invest in Content Marketing As Well
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63% of businesses using LinkedIn have connected with clients on the platform. 55% of them have found a business on Twitter. Sharing content on social media channels get more clicks yet these are inexpensive. And these can be kept track of as well!
Use E-mail Marketing
Considered to be the third most influential source of marketing, 86% of business professionals prefer email marketing over other conventional versions. Also, according to 10 different email marketing studies, Tuesday is the best day to send emails. Just one day and it is all free!
DataCaptive is here to help you! Not only does DataCaptive provide you with updated email databases, but also appends the same for you, filling in all gaps in your existing email list (ensuring you never miss out on potential leads just because of incomplete information).
So, no budget? No problem! Keep these fantastic hacks in mind, and your marketing campaign is bound to work better! Without burning a hole in your pocket.
With unusual yet budgeted marketing strategies, you can boost your brand to the next level of success with DataCaptive!