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5 Steps To Marketing Your Business On A Limited Budget

February 21, 2019
3:16 AM

A report published by HubSpot revealed that about 28% of companies face difficulty securing enough budget for their marketing campaigns. And that is the third top marketing challenge faced by companies.

Shocking, right?

But if studies are to be believed, traditional marketing is expensive. Unless you are a startup venture or an angel capital, budgeting marketing campaigns are difficult. Or rather limited.

So, should you give up marketing your brand entirely?

Absolutely not! But how?

Well, the answer to the question lies here. It is effortless. Even when you have a limited budget, you can market your brand; and be better at that. All you need to do is keep a few things in mind, channel the inner creativity in you, and get along.

For your convenience, DataCaptive has prepared an infographic that will allow you to effectively understand tips and hacks to market with a limited budget.

5 steps to marketing your business on a limited budget

Got limited funds for your marketing campaigns? All you need to do is: Invest in Guerilla Marketing Guerilla marketing is the next big thing in the marketing scenario. It requires very little money, involves the creation of the highest sorts, and has huge ROI benefits. Invest in Content Marketing As Well

Read: 15 JAW DROPPING CONTENT MARKETING STATS Most businesses who spent time on developing content receive more leads than companies who don’t. Also, the ROI increases 13x times. And what does creating content cost? Your Time! Try Giveaways 8 out of 10 people like receiving gifts and promotional products from brands. Give away simple yet free ebooks, checklists, and whitepapers to create awareness related to your brand and hook potential clients. Leverage Social Media Channels

63% of businesses using LinkedIn have connected with clients on the platform. 55% of them have found a business on Twitter. Sharing content on social media channels get more clicks yet these are inexpensive. And these can be kept track of as well!

Use E-mail Marketing

Considered to be the third most influential source of marketing, 86% of business professionals prefer email marketing over other conventional versions. Also, according to 10 different email marketing studies, Tuesday is the best day to send emails. Just one day and it is all free!

DataCaptive is here to help you! Not only does DataCaptive provide you with updated email databases, but also appends the same for you, filling in all gaps in your existing email list (ensuring you never miss out on potential leads just because of incomplete information).

So, no budget? No problem!

Keep these fantastic hacks in mind, and your marketing campaign is bound to work better! Without burning a hole in your pocket.

With unusual yet budgeted marketing strategies, you can boost your brand to the next level of success with DataCaptive!

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Michelle Rowley

Michelle Rowley is a content writer by profession and writing has been her passion since her childhood. Spreading kind gestures is something she deeply believes in and realized early on in her life the impact that words can have and, finds expressing herself through Blogs fascinating. Apart from blog-writing, she is currently working on writing a romance novel too.

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