Month: February 2018

Content mapping revolution in b2b marketing

The great writer Robert Louis Stevenson authored an adventure novel called Treasure Island which has been rewritten, adapted to a movie & still adored by kids around the world. The novel tells the tales of Jim Hawkins & Long John Silver who outsmart each other in order to find the buried treasure. It’s greatly influenced by popular perceptions of pirates, tropical islands, one-legged seamen bearing parrots on their shoulders & treasure maps marked with “X”. There are instances in the story where the crew fights over each other for the treasure map. But besides all the fiction, maps have...

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10 Steps Sales Process

Some call it an art & some consider it an essential part of day-to-day business. Sales is a process that when executed with strict attention to buyer persona & buyer journey can yield monetary results in huge numbers. Hence, Sales reps are one of the most sought-after job titles in the business world. DataCaptive brings to you a detailed 10-step work flow of the sales process in collaboration with its accurate database resources so that you gain more profits than ever...

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Evolution of CMOs in planet corporate

Last year Business Insider crowned Marc Pritchard as the most innovative of the CMOs (Chief Marketing Officers) of 2017 and hailed him as the torchbearer in the ad industry’s fight to clean up digital advertising. The marketing general of Procter & Gamble made waves at the very beginning of the year when he said that the world’s largest advertiser would cut down on its ad spending and lived up to his word. Under his guidance, P&G’s organic sales rose 2% to $16.1 billion on a unit volume increase of 2%, even though they slashed spending on digital ads by...

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Website Trends to Watch for in 2018

As 2017 has gone by & we have entered 2018, now’s the time to examine your marketing strategies for the year to see what worked for business and what areas could stand to see some improvement. One area that many businesses of all sizes and industries overlook is their website. It’s a common misconception that once you create a website, there’s little work that needs to go into maintaining it. However, this couldn’t be further from the truth. Rapid advances in technology combined with changing consumer demands can make your site outdated quickly. Examine your website to ensure that...

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Certified Registered Nurse Anesthetist Email List

CRNAs (Certified Registered Nurse Anesthetists) play a crucial role in a variety of medical procedures. These professionals work in close association with specialists, surgeons, & physicians. Their primary duty is to ensure safe administration of anesthesia along with overseeing the patient’s recovery process along with other functions in ensuring stabilization after operations or surgeries, pain management etc.   Certified registered nurse anesthetist email list from DataCaptive...

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