Evolution of video marketing in B2B

Video marketing is a huge part of b2b ad campaigns in today’s time. We need to be aware of the important role it plays in impacting and influencing our customer’s buyer behavior! In this infographic we not just cover the evolution of video marketing but also few of...

Importance of CAN-SPAM ACT and GDPR for Business Policy

Leading MNCs like Microsoft, Google, Facebook, and LinkedIn deal with crucial information of the end users. They use this data in multiple ways to meet their business goals. Any sort of negligence, unofficial access of these data sets can impair their business growth...

The Complete Guide to Craft The Best Social Media Strategy

Reaching the right prospects with a cost-effective marketing campaign is the goal of every business marketer. Although there are many online marketing channels, social media is the most popular marketing medium for the business marketer. As most of the prospects are...

Top 20 B2B Sales Statistics that are true eye openers

Statistics often awaken our mind to the trending realities of the marketplace. Cracking a B2B sales is a fairly tricky task as compared to closing a B2C deal. B2B Sales is based on a lot of factors other than the buyer’s preferences. Considering all these factors and...

Killer Ways Brands Can Respond To Negative Reviews On Social Media

“With everything that has happened to you, you can either feel sorry for yourself or treat what has happened as a gift. Everything is either an opportunity to grow or an obstacle to keep you from growing. You get to choose.” -Dr. Wayne W Dyer    “97 percent of...

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